Listing Services
What Are Listing Services
New Listings or Re-optimize current Listings | Your property’s first impression shouldn't be left to chance—it should be engineered for bookings. I specialize in crafting high-conversion descriptions and strategically tagging images to ensure your listing ranks higher in search results and speaks directly to your ideal guests’ desires. By handling the tedious technical details and persuasive storytelling, I save you time and maximize your occupancy rates from day one. Let’s turn your "available dates" into a fully booked calendar with a professional, polished presence that stands out in a crowded market. Below are our listing packages to help get you going, if you are looking for just one particular thing check out our individual listing services as well.
LAUNCH READY PACKAGE INCLUDES
This package is great for owners who are already on AirBnB but are looking to list a new or re-optimize a property, as well as want us to optimize their images so they boost your rankings and create or optimize your guest communication templates.
This package allows you to save from purchasing each individual service, here’s a breakdown of what you will get.
Property Listing | We will write the description for your property, both a long description (approx. 2500 characters) and an AirBnB specific description (500 character limit). We will also provide two property titles and a local attractions description.
Image Optimization Service | While we do not take photographs, we can help get them ordered properly in your listing, we will add all the titles, tags and descriptions to your photos so you get the best SEO and rankings from them as possible. Images are not only important visually to users, they are incredibly important to your properties ranking.
Guest Communication Templates | We will help write or optimize the guest communication templates for yoru guests. This includes the “Guest Instructions”, and other booking generated emails and AirBnB notifications. If you are using a PMS or other platforms we can write additional ones too.
Already on Airbnb but ready to get a new property listed the right way from the start? The Launch Package is built for experienced hosts who know the platform but want to make sure their newest listing hits the ground running with a fully optimized presence from day one. From a professionally written, algorithm-friendly listing to a strategically ordered photo gallery and a complete guest messaging system, every piece is designed to drive visibility, build guest confidence, and convert bookings faster. Skip the trial-and-error phase and launch with a listing that's built to compete from the moment it goes live.
Listing Optimization
Keyword-researched, algorithm-friendly title written to maximize search visibility
Full listing description rewrite with a compelling above-the-fold hook and experience-driven copy
Amenity and category tag audit to ensure nothing is missing that could hurt your ranking
Neighborhood and location section written with local SEO in mind
And more…
Image Optimization
Strategic photo reordering following a proven guest psychology sequence to capture attention fast
Cover photo selection guidance focused on maximizing thumbnail click-through
Keyword-rich titles and meta descriptions written for every photo in your gallery
Guest-facing captions crafted to sell the experience, not just describe the room
And more…
Guest Message Templates
Complete booking flow message sequence from confirmation through post-stay review request
Mid-stay touchpoint templates designed to elevate the guest experience and get ahead of issues
Ready-to-use response templates for the most common guest questions and requests
Damage, incident, and house rule violation templates that protect you while keeping guests at ease
And more…
COMPLETE HOST PACKAGE INCLUDES
This package is great for new hosts, who not only need a property listed, but also looking for guest communications and help building out their host profile.
Property Listing | We will write the description for your property, both a long description (approx. 2500 characters) and an AirBnB specific description (500 character limit). We will also provide two property titles and a local attractions description.
Image Optimization Service | While we do not take photographs, we can help get them ordered properly in your listing, we will add all the titles, tags and descriptions to your photos so you get the best SEO and rankings from them as possible. Images are not only important visually to users, they are incredibly important to your properties ranking.
Guest Communication Templates | We will help write or optimize the guest communication templates for yoru guests. This includes the “Guest Instructions”, and other booking generated emails and AirBnB notifications. If you are using a PMS or other platforms we can write additional ones too.
Host Profile | We will write your Core Bio / "About Me" Write-Up, profile image guidance, local expertise section, and other content that can be used to develop your host style, tone and expertise.
If you're new to Airbnb or just getting your first property listed, the foundation you build in those first weeks sets the trajectory for everything that follows — your ranking, your reviews, and your reputation on the platform. This package was designed specifically for new hosts who want to launch with confidence, covering not just the listing itself but the full picture of how you show up on Airbnb as a host and a brand. From your profile photo and bio to your listing copy, images, and guest communication system, every touchpoint that a potential guest sees before they book is professionally crafted and optimized. You're not just getting a polished listing — you're getting a complete hosting identity built to earn trust, rank higher, and convert from day one.
Host Profile Optimization
Professional host bio written to build instant guest trust and credibility
Expert guidance on selecting the perfect profile photo that converts browsers into bookers
Full audit of profile completeness including verification, response rate, and all platform fields
Tone and communication style guide to keep your brand consistent across every guest interaction
And more…
Listing Optimization
Keyword-researched, algorithm-friendly title written to maximize search visibility
Full listing description rewrite with a compelling above-the-fold hook and experience-driven copy
Amenity and category tag audit to ensure nothing is missing that could hurt your ranking
Neighborhood and location section written with local SEO in mind
And more…
Image Optimization
Strategic photo reordering following a proven guest psychology sequence to capture attention fast
Cover photo selection guidance focused on maximizing thumbnail click-through
Keyword-rich titles and meta descriptions written for every photo in your gallery
Guest-facing captions crafted to sell the experience, not just describe the room
And more…
Guest Message Templates
Complete booking flow message sequence from confirmation through post-stay review request
Mid-stay touchpoint templates designed to elevate the guest experience and get ahead of issues
Ready-to-use response templates for the most common guest questions and requests
Damage, incident, and house rule violation templates that protect you while keeping guests at ease
And more…
Individual Services
Airbnb's search algorithm reads every word of your listing — your title, description, amenity tags, and neighborhood section all feed directly into how and where your property ranks in search results. Weak, generic copy doesn't just fail to convert guests who find you; it actively suppresses your visibility by giving the algorithm less to work with. A professionally written, keyword-optimized listing puts your property in front of more travelers, communicates your value faster, and converts browsers into bookings at a measurably higher rate.
Title Optimization
Keyword research for your market and property type
Rewriting the listing title to maximize search visibility and click-through
Incorporating high-value amenity callouts (pool, beachfront, pet-friendly, etc.)
Platform-specific character limit optimization (Airbnb vs. VRBO)
Provide multiple title variations
Description & Copy
Full rewrite of the listing summary/description
Above-the-fold hook (the first 1-2 sentences guests see before "read more")
Amenity and feature highlights written to sell the experience, not just list features
SEO keyword integration woven naturally into the copy
Tone matching (family-friendly, luxury, adventure, etc. depending on target guest)
Have AirBnB specific description (within 500 characters) and long version for other platforms
House Rules & Policies
Clarity and tightening of house rules to reduce disputes
Ensuring policies align with platform terms
Amenity & Category Tagging
Audit of all checked amenities to ensure nothing is missing
Recommendations on categories and filters that improve search placement
Neighborhood & Location Section
Writing or rewriting the neighborhood description with local SEO in mind
Highlighting proximity to key attractions, beaches, restaurants, etc.
Your listing photos are the single most powerful conversion tool you have — they're the first thing a guest sees and the primary reason they click, save, or scroll past your property entirely. But great photos alone aren't enough; the titles, captions, and metadata behind every image are what tell Airbnb's algorithm what your listing is about and where to rank it in search results. A fully optimized image strategy works on both levels at once — capturing guest attention and feeding the algorithm the signals it needs to put your listing in front of the right travelers.
Photo Audit & Assessment
Review of all existing listing photos (quality, lighting, composition, relevance)
Identification of missing shots (gaps in coverage — outdoor spaces, amenities, neighborhood)
Flagging of photos that should be removed or replaced
Cover Photo Strategy
Selection and recommendation of the highest-converting hero/cover image
Guidance on what Airbnb's algorithm favors for thumbnail click-through
Photo Ordering & Sequence
Strategic reordering of all photos to follow a proven guest psychology flow (curb appeal → living spaces → kitchen → bedrooms → bathrooms → outdoor/amenities → local area)
Ensuring the first 5–7 photos do the heavy lifting to capture attention before guests scroll away
Photo Titles & Metadata
Writing keyword-rich, descriptive titles for every photo
Crafting alt-text/meta descriptions optimized for Airbnb's internal search and accessibility
Ensuring titles highlight selling points (views, finishes, proximity to beach, etc.)
Captions & Callouts
Writing guest-facing captions that sell the experience, not just describe the room
Callouts for standout features (e.g., "Sleeps 10 with a private heated pool")
Quantity & Coverage Recommendations
Recommendations on ideal total photo count for the listing type
Shot list for any photography reshoot or additions needed
Platform-Specific Optimization
Tailoring recommendations for Airbnb, VRBO, and direct booking site if applicable
Notes on aspect ratio, resolution, and file size requirements per platform
On Airbnb, guests aren't just booking a property — they're deciding whether they trust the person behind it, often in a matter of seconds. A complete, warm, and credible host profile builds the confidence guests need to click "Reserve" over a competitor's listing, especially for first-time bookers who are still on the fence. Your host identity is a core part of your brand, and the hosts who invest in it consistently see higher conversion rates, better guest communication from the start, and stronger long-term review profiles.
Profile Photo Guidance
Recommendations on what makes an ideal host profile photo (warm, professional, approachable)
Specific guidance on framing, background, lighting, and attire
Flagging of photos that hurt trust (sunglasses, group shots, logos, blurry images)
Option to provide a shot list for a quick DIY reshoot
Host Description / Bio Writing
Full write of the host "About Me" section from a guest trust perspective
Highlighting relevant experience, local knowledge, and hospitality commitment
Tone matching to the property type and target guest (family-friendly, luxury, adventure, etc.)
Incorporating subtle credibility signals (how long hosting, how many properties, superhost status, etc.)
Co-Host & Team Profile Setup
Guidance on setting up co-host profiles if applicable
Recommendations on which team member should be the "face" of the listing
Trust & Credibility Signals
Recommendations on ID verification, response rate, and profile completeness
Checklist of all profile fields that should be filled out (many hosts leave these blank)
Guidance on connecting social accounts or other verification options
Response Style & Tone Guidelines
Brief guide on how the host should communicate to stay on-brand across all guest interactions
Tips on response time and how it impacts search ranking
Platform-Specific Notes
Differences between Airbnb and VRBO host profile requirements and best practices
Direct booking site "About the Host" page recommendations if applicable
Your guests' experience begins the moment they book — and the messages you send before, during, and after their stay shape everything from their satisfaction to your reviews. Inconsistent or delayed communication is one of the top reasons guests leave less-than-five-star ratings, even when the property itself is flawless. A professional guest messaging system takes the guesswork out of communication, ensures nothing falls through the cracks, and lets you deliver a five-star experience on autopilot.
We will create a flow chart of your guests booking journey. From once they are booked, we help identify the time line when each communication needs to be sent and what is on the communication.
Booking & Reservation Flow
Booking confirmation message (immediate send)
Pre-arrival message (sent 3–5 days out) with property highlights and local tips
Check-in instructions message (sent day-of or night before) including door code, parking, WiFi, and access details
Check-out instructions message (sent morning of departure) with key return, trash, and departure checklist
Post-stay thank you + review request message
During-Stay Touchpoints
Mid-stay check-in message ("How's everything going?")
Upsell/extension offer template (for gaps in calendar)
Local recommendations message (restaurants, activities, beaches)
Common Guest Question Templates
Early check-in / late check-out requests
WiFi password (repeat ask)
Extra linens, towels, or supplies
Noise complaint or neighbor concern
Maintenance issue / something isn't working
Lost item / left something behind
Pet policy clarification
Parking questions
Weather / hurricane/storm policy
Refund or cancellation inquiry
"How do I use [appliance]?" (dishwasher, TV, washer/dryer, A/C)
Damage & Incident Handling
Damage acknowledgment and documentation request
Security deposit / claim notice template
Operational Edge Cases
Early arrival / late departure denial (polite but firm)
Unauthorized guest / pet policy violation
House rule reminder (noise, parties, smoking)
Emergency contact and after-hours protocol message
What Are Listing Services
After you complete the checkout process, here’s a short breakdown of what to expect, we will work hard to get everything complete within 2-3 business days. Our goal is to get your listing done right at the start so you can enjoy quicker success.
To get going we will email you a form to give us basic details about the property.
For security purposes, we do NOT ask for your logins to anything.
We either can share documents with our content or you can give us co-host, guests or restricted user access to any of the software or apps needed, once done you may remove access.
We are here for support if you need any help implementing any of the content or answer questions.